To help enterprises realize the potential of cloud, DXC Technology is producing a series of papers on leveraging the hyperscalers. This paper, the first, explores how enterprises can build business capabilities in a new way by assembling components from the cloud. The second paper in the series explains how business leaders — CEOs, COOs, CFOs and business unit heads — can ensure that their journey to cloud is focused from the start on delivering business outcomes. The third paper discusses how cloud has a key role in transforming to a data-centric enterprise.
Today, cloud is not just an IT strategy — it’s a business-shaping strategy, much more about delivering business capabilities. A hybrid platform, as enabled by the right cloud approach, can help organizations achieve their goals.
The major hyperscalers, Amazon, Google and Microsoft, have moved far outside their initial niche of standard IT infrastructure services. In addition to providing services for developers to reduce time to market, they have built specialist services targeted at the major technology trends such as blockchain, 5G, machine learning, artificial intelligence and digital identity. Moreover, they are adding many industry-focused solutions.
Their vast revenues give them huge scope for continued investment, opening up opportunities for enterprises to rapidly combine IT and business components, thereby acquiring business capabilities that in a traditional model would have been unaffordable. So, the critical question for an enterprise is: How can we capitalize on this unparalleled investment?
Assembly vs. build, and the industrialization of IT
The progressive industrialization of cloud has brought tools for developers to build systems in the cloud — called cloud-native applications. The more recent addition of components with business functionality, many targeted at the latest industry and technology trends, enables enterprises to construct cloud-native business capabilities, which from Day 1 are conceived and designed on the basis of sourcing components from the cloud. Through this evolution, enterprises can turn from being builders of IT systems to assemblers of business capabilities.
The flexibility and the options created by assembling components from the cloud give enterprises new freedoms: to experiment, scale and create distinct products and services. Moreover, IT teams can invest their time in configuring cloud components to meet the needs of their target customers, instead of stitching together the plumbing. The result is solutions that are both more differentiated and more valuable.
Assemble sophisticated components for competitive advantage
With so much capability available on a utility basis from the cloud, competitive advantage will come from the vision to see how and where components can be assembled to make differentiated customer propositions. Moreover, since the components are the same for everyone, the workforce’s skills in assembly inevitably become of pivotal importance.
Strategic vision and execution through digital transformation
Today’s catalog of public cloud solutions can make a direct contribution to new products and services, but fundamentally what they offer is a basket of much more sophisticated components. These components must still be assembled and configured to reflect the specific needs of an individual enterprise and its customers. Processes have to be redesigned, staff trained in new skills, culture aligned, new KPIs put in place and new organization structures set up.
With so much capability available on a utility basis from the cloud, competitive advantage will come from the vision to see how and where components can be assembled to make differentiated customer propositions. Moreover, since the components are the same for everyone, the workforce’s skills in assembly inevitably become of pivotal importance.
The model of assembly, as opposed to build, represents such a new paradigm that an enterprise’s operating model and governance must be overhauled to accommodate it. In addition, the architecture grows in importance: Architecture describes components and how they are combined, while individual architects challenge project teams to adopt assembly and experimentation, rather than traditional build based on assumptions about customer needs.
The transformation from build to assembly is of such a wide-ranging and fundamental nature that the active intervention of CEOs, COOs, CFOs and other business leaders is essential.
Develop your strategy with a practical tool: a Wardley map
You can capitalize on the hyperscalers’ huge investment by intercepting their development path, gaining momentum in the market by exploiting the newest cloud services and avoiding investment in custom-building capabilities that will soon be available as a utility. At a higher level, you will want to understand which components with rich business value will be soon forthcoming so that you can shortcut the traditional product development cycle and afterwards ride a wave of future upgrades and enhancements.
As a practical tool, you can develop a Wardley map to chart the trajectories of the different hyperscalers as they build out IT and business components. Next, you can use a Wardley map to plot your own strategy to rapidly assemble IT and business components into cloud-native business capabilities that will make a difference to your customers.
This paper uses the banking industry as an example to show how you can create a Wardley map that exploits the hyperscalers’ investments to construct your own differentiated strategy.
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About the author
David Rimmer is an industry advisor for Banking and Capital Markets at DXC Technology. His role is to understand customers’ business problems and develop digital solutions that can be delivered rapidly to achieve their goals, often through rapid POCs and pilots.
About the author
Bill Murray is a senior researcher and advisor at DXC Technology with a wealth of experience in developing digital and business technology strategies, business cases and change programs. He is currently researching and advising on post-COVID-19 scenarios, the digital aspects of business strategy, platform businesses, business ecosystems, digital twins, advanced digital platforms andthe renaissance of the IT organization.
About the author
JP Rangaswami is a research associate at DXC Technology. He is a company director and board advisor currently serving on the boards of DMGT plc and Allfunds Bank S.A.U, and an adjunct professor at the University of Southampton. He previously served as chief data officer and group head of innovation at Deutsche Bank.
About the author
Chris Daniel is an unreformed explorer, teaching others how to effectively use Wardley maps for their benefit. At DXC Technology His primary focus is on the identification, development and usage of mapping in particular use cases, such as outsourcing, project management and restoring balance of power, as well as emerging financial frameworks. He enjoys mapping sessions with customers, guiding a process of identifying opportunities, risks and defining growth directions.